Facebook isn’t just about "liking" your friend’s status and commenting on pictures of cats – these days, it’s become a place to do business. The Orange County Register reported last week on a team of young entrepreneurs who joined up through the networking site to make their dreams of a social media business become reality.
Now based out of a sprawling house in San Clemente, Social Spin, as the company is called, grew the same way all Facebook networks do – through friends, friends of friends, and so on.
It aims to pitch social media marketing to companies that haven’t yet realised the potential of networks like Blogger, Twitter and Facebook. In a way, it’s entrepreneurs helping others like them get their message to market. Social Spin offers custom content, blogs and Facebook pages, creating and hosting businesses’ websites for a small fee.
Of course, it wouldn’t be Los Angeles without a television angle – and sure enough, Social Spin is the subject of a YouTube reality show which goes by the title of "Unstrapp’d."
Not every new business will get a reality show made about it – especially without a 7,000-square-foot [hyphen] house on the Orange County coast – but every young entrepreneur should pay attention to Social Spin’s media-grabbing hustle. Publicity counts, after all.